Subtle USP styles

[thomasbritton]

Thoughts on providing a more subtle USP style like so:

We have done a 50/50 split test on this across the entire /broadband/ site and we have seen that it doesn't have any adverse affect on conversion.

I think aesthetically they look better than the current block styles and as it doesn't affect conversion we should opt for what feel is better looking ultimately.

Let's discuss at the next catchup.