sourcegraph
Add cookie for maintaining UTM parameters after navigating from landing page
Open issue originally logged here: https://github.com/sourcegraph/sourcegraph/issues/10639 Background We can't report the effectiveness of digital campaigns unless UTM parameters are maintained once the browser navigates from a landing page. Results right now are showing close to 0 MQLs for all marketing campaigns through the utm_source parameter, which I don't think is true.
More discussion here: https://sourcegraph.slack.com/archives/CNC4YAL1E/p1589302784090800
My initial research is to dive into the MQLs, looking closely at the 'First page seen' field in Hubspot which is "the first page the contact saw on your website. This is automatically set by HubSpot for each contact." I attached a spreadsheet of all MQLs from 2020 having the 'First page seen' that contains 'utm_source'. I highlighted the MQLs that originated from google ads. It shows 2 additional google MQLs contact records:
@aileenrose FYI I haven't looked at your comment in detail yet but there was PII in your comment that I removed (this repo is public)
@ebrodymoore you can delete comment history as well. Otherwise this is visible to everyone.
In the future if you ever see this feel free to tag a GitHub admin to do so!
And @aileenrose the xls you uploaded contains a LOT of private data. I've deleted the link and the comment history, and reached out to GitHub to delete the file from their cloud.
