PostHog
Tutorial - Getting payment and revenue data from Stripe
Strapline
Explain the idea in a sentence or two
How to get payment and revenue data from Stripe into PostHog (and what to do with it once it is there, maybe this is part 2)
Why should we do it?
how it will it be useful or interesting for readers/viewers
Other revenue tutorial doesn’t cover Stripe at all, all first party events (and it’s a bit out of date).
How to use Stripe and PostHog isn’t reflected in the docs anywhere. Useful for calculating metrics like LTV and understanding customers, organizations, etc.
https://posthog.slack.com/archives/C02E3BKC78F/p1666089521199519
Outline
Bullet point outline of structure / questions / topics to be covered
- Need PostHog and Stripe
- Setting up the Stripe Plugin
- we’ll use a test key
- organization, 0, yes
- Testing receiving the data
- Using the data
- Trends on number of invoiced paid, connect to usage
- Churn, retention after invoice paid
This would be super helpful to have! Would it be worth maybe considering (as a follow-on second piece) something that is more general/SEO-y around combining product and revenue analytics that sits outside the Tutorials?
